Website Design Near Me
What is Web Design?
Web design refers to the style of websites that can be found via the Internet. It typically refers to aspects that affect the user experience of web development, not software development. Web design was initially designed to be primarily that were designed for desktop-based browsers. However since the middle of 2010 designing for mobile and tablet browsers has grown in importance.
A web designer is responsible for the design, layout, and in some instances the content on a website. The appearance, for example, relates to the colors or fonts and images utilized. Layout refers to how data is organized and classified.
A well-designed website is user-friendly, visually appealing, and is in line with the audience and image of the website. Many websites are focused on simplicity, so that no extraneous information and functionality that might distract or confuse users pops up.
As the keystone of the work of a web designer is a website that has a chance to win and earns the trust of the intended audience, eliminating all potential points of frustration for users as is possible is an important consideration.
Some of the more common methods to create websites that work well both on mobile and desktop are responsive and adaptive design. With responsive design, content shifts dynamically according to screen size. In adaptive design, website content is fixed in sizes that correspond to standard screen sizes.
Maintaining a layout as consistent as it can be across all devices is essential to ensuring user trust and engagement. Because responsive design can cause problems in this regard designers need to be careful when deciding the way their work appears.
If they’re accountable for content also and they might need to expand their knowledge and knowledge, they will appreciate having the benefit of having complete control over the final product.
Why Web Design is Dead
High quality templates, mature design patterns, automation AI and mobile technology are all pointing towards the end in web development as we use it.
Web-based design has been (finally!) going out of fashion. Web pages themselves have become the nexus of the Internet experience, which is the reason why designers must be ready for the next challenge, which is ecosystems and products, if they want to be relevant.
Web design doesn’t have a future — a risky statement I know however, this article explains the reasons why it isn’t going to be a success and how we, as designers can do to change it. As a discipline, web design has exhausted its potential and the emergence of a new mix of cultural and technological trends suggest necessity for more comprehensive method of thinking.
Let’s begin by examining the signs of the imminent death.
Symptom 1: Commoditization by Templates
A majority of the content is available on the internet currently is created by a framework or service such as Blogger, WordPress, Drupal, you name it. Frameworks provide you with a base and quick-fixes to help you are less stressed about the creation of a site and more time creating content.
In light of the widespread availability of these frameworks, a whole range of paid and free templates allows you to get started with a professional design within a matter of minutes. Why pay a web designer if you can achieve a fairly acceptable design for just a tiny fraction of the cost using a template? Many web designers (especially those who are that are less expensive) simply pick a pre-made template and then make minor branding adjustments.
In any case, if the website is a typical or informational site you’ll find an available template which can be used for you.
Symptom 2: Web Design Patterns are Mature
What is the most recent web design technology you can point your finger on? Responsive design? That’s digitally dated. Parallax? Eye candy that is useless. The internet has provided all the components for user interfaces and patterns that you may require for quite a while (and it’s true that parallax is not something we’ve really required). This is why you don’t see much innovation in web patterns as of recent.
This level of maturity is beneficial for usersbecause they’ll see consistency in their use of the internet. Shopping carts, checkout forms and login pages should all behave in a similar way. Try to come up with a new idea now will likely not be beneficial or even dangerous.
Symptom 3: Automation and Artificial Intelligence are Already Doing the Job
It’s the latest trend in automated web design services and development services, possibly initiated with The Grid. It’s a platform for building basic websites that make decision-making decisions in design, based on semantic intelligence. It analyzes your website’s content to find the best layouts and colors, fonts, as well as additional images for your site. Using cleverly chosen design basics (made from humans) as the basis you can’t do wrong, and the result will likely be far superior to what an average web designer could create.
When something is successfully automated, it implies that the procedures and standards have been well-established enough to not need much human input. And this is obviously the beginning. There will be a fierce competition over which company can provide better designs, speedier, and with less human intervention.
Symptom 4: Facebook Pages as the New Small-Business Homepage
In the latter part of the 1990s, future-minded businesses would buy their .com’s, purchase expensive hosting plans, and hire an “web master” in order to have The Web Page, the one that made their websites visible to the rest of the Internet. In 2005, establishing an online presence using Blogger and WordPress.com was enough to start your wedding photography company (it was also fast and easy).
Nowadays, this function has been completely overridden to the extent that it is now controlled by Facebook pages. They’re free, designed to be popular straight out of the box They also provide powerful tools that were only available to businesses with a large budget 10 years ago (like subscription to updates or the posting of media) They’re as easy to set up as your personal profile page. They’re so effective at making your business visible that they render basic websites ineffective.
Symptom 5: Mobile is Killing the Web
How often do you visit websites from your mobile device , simply entering the address? If you don’t own the application, do you think? People don’t seem to think much in terms of websites anymore: they think of digital brands, and they usually translate into subscriptions or apps (likes follows, likes, etc.). This is why the majority of big websites, blogs and portals are now pushing their mobile apps onto you — out of your home screen, out of mind.
Mobile web has always been slow and slow. Typing addresses can be a little jarring. The process of switching tabs is a little odd. Our underpowered mobile devices and overloaded data networks can’t provide a smooth internet experience, like the one we have in our desktop machines.
It is as important as responsive website design is (not adopting it is commiting digital suicide), it only guarantees that the person visiting your site can view your page in the mobile browser, if they ever find it in the first place. In addition, the small space within her head is predominantly occupied by apps.
The Rise of Web Services and the Content that Searches You
In reality, we need fewer web pages, not more of them. There are already too many websites competing for our attention, and believing that we have enough time in the world to shut down pop-up advertisements or explore hierarchical navigational hierarchy and be mesmerized by intros, transitions, or effects.
But what really matters isn’t how you arrange elements on a webpage: it’s the content terms of a particular requirement of the user. This is the reason why Google is now displaying actual content in some results in search results, without needing to navigate to another page.
Just an example: if you Google the location of a restaurant near you from your smartphone, the results will include a call button to directly call the place. You don’t even need to visit the page. The page’s designer’s ego as well as the counter of visits may be affected however the overall user experience will be improved.
As a discipline web design has exhausted its possibilities
The trend is moving in the direction of digital assistants such as Siri and particularly Google Now with the new updates for Android M: they aim to give you exactly the bit of information you need to know, whenever you need it.
This means a change of web sites to web services, self-sufficient bits of information that can be combined with other services in order to offer worth. For instance, if you’re looking for a restaurant, you receive reviews on Foursquare or Yelp as well as the directions provided by Google Maps and the traffic conditions from Waze.
In addition, we’re transitioning to a push-based model of content consumption, where the right information arrives without you even requesting it. Google Now, for instance, warns you of how early you should depart to be in time for your scheduled meeting. This is all happening because of APIs, or interfaces that allow other applications to interact with your information. In this world Web pages are not necessary at all.
It’s not to say that web pages are going to die. They are going to be around for a long time, because they are –and will continue to be– useful for certain purposes. But they’re not interesting for designers any longer. They’re a commodity and medium, but not the primary state for digital products and businesses.
Websites are static websites that need to be found to be visited (pull-based). But with the emerging push-based world, content finds you. Based on data gathered from your environment such as your activity and even your biometrics, tools and content will cleverly show up for you at the time you’re most likely to need they.
That’s the big thing about the new generation of smartwatches: they obtain information from your body and display a variety of tiny bits of data for your brain to digest. Computer technology is already taking big steps in order to disappear from sight.
What happens now?
The good news is that designers are really far from being obsolete. Quite to the contrary it is evident that the demand for UX designers is increasing, and everyone seems to be re-designing their digital products these days.
The transition from web design to experience design is due to the shift from webpages to digital products platforms, tools, and ecosystems. Web pages are just a tiny part of something larger: mobile apps, API’s social media presence SEO, search engine optimization customer service channels, and physical locations all influence the user’s experience in relation to a brand, product or service. Pretending that you can run a business or deliver value simply by taking care of the web channel is naive at best and harmful at worst.
Each of these touchpoints needs to be planned, designed and managed. This task will be there for a long time, regardless of the channel.
We’ll always need unified experiences and valuable content across smart climatizers, virtual reality devices Electronic contact lenses and whatever we invent over the next few decades.
In fact, as technology fades away all we can focus on is the value transmitted by it. The designers who want to stay in business need to be experts in managing content and value across multiple channels.
It’s about time to change our ways, since we’ve been a part of the problem: we have contributed to the creation of self-righteous websites which think they are worthy of being watched and rewarded because we’ve put in the time in creating them.
Today, more than ever in a world filled with information and noise, the world needs simple, intelligent, integrated ecosystems of information. The sooner designers embrace this need, the more prepared we’ll be for the next.